# Search Engine Monitoring

URL: https://www.deepinfo.com/platform/brp/search-engine-monitoring/

## Find the Results That Send Customers Somewhere Else.

Customers who search for your support line, your refund page or your login tend to trust whatever comes first. Search Engine Monitoring brings Brand Risk Protection to search engines: it looks for results that use your brand to lead people to pages you don’t run, and hands the ones your team confirms to Managed Takedown.

[Ask about coverage](https://www.deepinfo.com/contact/) [Request demo](https://www.deepinfo.com/request-demo/)

### The Results That Lead to Fraud.

Each of these meets customers at the moment they are looking for you, which is what makes them work.

Paid

#### Ads on Your Brand Terms

An ad bought on your name, with your name in the copy, pointing to a lookalike domain. It can sit above your own result.

Organic

#### Poisoned Results

Pages built to rank for your brand plus “support”, “refund” or “login”, aimed at people who are already having a problem.

Contact

#### Fake Support Numbers

Pages that publish a phone number or chat link as yours. Whoever answers asks for card details or remote access.

### The Searches That Fraud Goes After.

#### Your Brand Terms

Company, product and service names, spelled the way customers type them.

#### Brand Plus Intent

Your name with “support”, “refund”, “login”, “download” or “customer service”: the searches people make when something has gone wrong.

#### Result Types

Paid placements and ordinary results can both lead to a page you don’t run. Which types are covered on which engine is confirmed with you.

### The Result Is the Route. The Domain Is the Destination.

A malicious ad or result often points at a domain someone registered to look like yours. [Fraudulent Domain Monitoring](https://www.deepinfo.com/platform/brp/fraudulent-domain-monitoring/) watches for those names directly; search monitoring covers the route customers take to reach them.

Removing the ad leaves the destination ready for the next one, so the two findings are worth handling together. Once your team has ruled out partners and affiliates who use your name with permission, [Managed Takedown](https://www.deepinfo.com/platform/brp/managed-takedown/) reports the result to the engine and the domain to its registrar and host.

- **Route**: An ad or search result that uses your brand
- **Destination**: A lookalike domain, matched and monitored
- **Review**: Your team rules out authorized partners and affiliates
- **Removal**: The engine for the result, the registrar and host for the domain

### The Rest of the Brand Watch.

- [Fraudulent Domain Monitoring](https://www.deepinfo.com/platform/brp/fraudulent-domain-monitoring/) (BRP): The destinations: lookalike domains, matched and monitored.
- [Managed Takedown](https://www.deepinfo.com/platform/brp/managed-takedown/) (BRP): Deepinfo’s team files the removal request and follows it up.
- [Phishing Detection and Prevention](https://www.deepinfo.com/solutions/use-cases/phishing-detection-and-prevention/) (Use case): Lookalike detection and takedown, applied to phishing.

### Query This Data Through the API

Lookalike matching runs over the domains the index sees each day. Data teams can take these domains as a feed and run their own matching.

- [Daily Registered Domains Feed](https://www.deepinfo.com/data-api/feeds/daily-registered-domain-names/)
- [Domain Search API](https://www.deepinfo.com/data-api/apis/domain-search/)
- [Same-Time Registered Domain Finder API](https://www.deepinfo.com/data-api/apis/same-time-registered-domain-finder/)

### Questions About Search Engine Monitoring

**Which search engines are covered?**

That is confirmed per engine and per market, since each engine sets its own rules for access and reporting. Regional engines matter as much as global ones if that is where your customers search.

**Is this the same as monitoring competitors who bid on our name?**

It overlaps, but the question is different. Marketing wants to know who bids on your name; security wants to know which results lead customers to fraud, and those are the ones that go to takedown.

**Who removes a malicious ad or result?**

The search engine does, under its own ad and content policies. Managed Takedown prepares the report with the evidence, and the lookalike domain behind it can be reported to its registrar and host at the same time.

**Is there a published turnaround for removing a result?**

No. The search engine decides when to act under its own policies, so Deepinfo doesn’t quote turnaround times or success rates for takedowns.

### Tell Us What Your Customers Search For.

Bring the brand and support searches that matter to you, and we’ll walk through what monitoring and takedown cover for them.

[Request demo](https://www.deepinfo.com/request-demo/) [Ask about coverage](https://www.deepinfo.com/contact/)