Social Media Monitoring
Find the Accounts That Speak in Your Name.
A fake account needs no infrastructure: a name, a logo and a reply to the right customer at the right moment.
Social Media Monitoring is the Brand Risk Protection channel for social platforms. It looks for accounts posing as your brand, your support team or your executives, and the ones your team confirms go to Managed Takedown, the desk that also reports lookalike domains.
To Managed Takedown
official-looking account
Brand
“support” agent
Support
executive clone
People
Set aside
fan page
Fan and community pages
reseller
Resellers and partners
employee’s profile
Employees’ own accounts
parody
Parody and commentary
How a Fake Account Borrows Your Trust.
None of these need a compromised system. They need customers or staff who believe the account is yours.
Brand
The Official-Looking Account
Your name, your logo, a plausible handle. It posts offers, giveaways or login links that lead somewhere you don’t control.
Support
The Helpful Agent
It answers customers who complain in public and moves the conversation to a private chat, a form or a phone number. That is where card details and passwords change hands.
People
The Executive Who Isn’t
A cloned profile of a named executive, used for investment scams aimed at the public or urgent requests aimed at staff.
An Account With Your Name Isn’t Always a Fake.
Impersonation means an account presents itself as you. Your team makes that call before anything is reported, and these are the accounts it usually rules out.
Fan and Community Pages
Run by customers who like the brand. They use your name and logo without claiming to speak for you.
Resellers and Partners
Allowed to use your brand under an agreement, even when the account looks official.
Employees’ Own Accounts
Staff who name your company in a profile are describing their job, not posing as the company.
Parody and Commentary
Labeled as parody, or plainly critical of you. Unwelcome, perhaps, but it does not claim to be you.
Each platform sets its own rules, so we confirm coverage first.
Which platforms, which identities and which kinds of impersonation are in scope depends on what each platform allows. Bring us your list and we’ll tell you plainly what we can cover.
Query This Data Through the API
Lookalike matching runs over the domains the index sees each day. Data teams can take these domains as a feed and run their own matching.
Questions About Social Media Monitoring
Which social platforms are covered?
We don’t publish a fixed list, because what can be monitored depends on what each platform allows. Tell us which platforms your customers use to reach you and we’ll answer platform by platform.
Does it cover fake executive profiles?
Accounts posing as your executives are one of the kinds of impersonation it looks for, next to the brand and its support desk. Which people and platforms are in scope is agreed with you first. For the leaked credentials of those people, see Executive Threat Monitoring.
Can a fake account always be removed?
Only the platform can remove an account, and it decides under its own impersonation policy. Managed Takedown prepares the report and the evidence so that decision is straightforward.
Is there a published turnaround for removing an account?
No. The platform decides when to act under its own impersonation policy, so Deepinfo doesn’t quote turnaround times or success rates for takedowns.
How is this different from social listening?
Social listening measures what people say about your brand. Impersonation monitoring looks for accounts that claim to be your brand, your support team or your people, because those are the ones that lead customers to fraud.
Tell Us Where Your Customers Talk to You.
Bring the platforms and identities that matter to your brand, and we’ll walk through what monitoring and takedown look like for them.