App Store Monitoring
Find the Apps That Wear Your Name.
A fake app puts a login screen or a payment form one tap away from your customers, under your name and your icon. App Store Monitoring, the mobile side of Brand Risk Protection, looks for listings in official and third-party app stores that present themselves as yours, and confirmed fakes go to Managed Takedown.
Checked againstYour apps Authorized partners
To Managed Takedown
“Acme Support” · publisher not yours
NamePublisher (does not match)Content not published by you
“Acme Wallet Pro” · copied screenshots
NamePublisher (does not match)Content (does not match) not published by you
Set aside
“Acme for Retail” · authorized reseller
authorized partner
A Fake Listing Is a Login Page You Install.
A listing borrows the credibility of the store it sits in, which a link in an email never has. Once installed, an app can ask for credentials, card details or device permissions that a web page never gets.
Official stores review what they publish, and impersonating apps still get through. Third-party stores and direct downloads review less, or not at all.
- Credential harvesting behind a copied login screen
- Payment capture dressed up as your wallet or checkout
- Fake support apps that hand customers to scammers
- Repackaged copies of your real app with extra code inside
- Target
- Your customers
- Lure
- Your name, icon and screenshots
- Payload
- Credentials, card data, device access
- Distribution
- Official stores, third-party stores, direct links
Every Field of the Listing Claims Your Name.
A store listing has few fields, and an impersonating app fills each of them with your identity.
Name
The App Name
Your brand or product name, exact or lightly altered, often with “support”, “wallet” or “official” added.
Publisher
The Developer Account
A publisher name built to read like your company’s, on an account you don’t own.
Content
Description and Imagery
Your wording, your icon and your screenshots, copied so the listing looks like the real one.
Acme Wallet Pro
Store listing
-
1Your name NameAcme, with “wallet” added:
NameAcme Wallet Pro
-
2Not your account Publishernamed to read like your company’s:
Publishermasked
-
3Your content, copied Contentso the listing looks like the real one:
Descriptionyour wording
Iconyour icon
Screenshotsyour screenshots
Checked against your apps and authorized partners: not published by you.
To Managed Takedown
Coverage Is Agreed Before Monitoring Starts.
Stores differ in what they allow and in how they handle reports, so coverage is confirmed for your brand rather than promised in general.
| Stores | The official and third-party stores your customers use |
|---|---|
| Your apps | Your real apps and publisher accounts, so review starts from what is legitimately yours |
| Partners | Resellers and distributors that are allowed to publish under your name |
| Markets | The countries and languages where impersonation matters to you |
Only the store can remove a listing. Your team decides what gets reported.
Each finding is checked against your real apps and your authorized partners first, so a legitimate reseller or regional distributor isn’t reported by mistake.
Confirmed listings go to Managed Takedown, which files them through the store’s own policy process with the evidence attached.
Query This Data Through the API
Lookalike matching runs over the domains the index sees each day. Data teams can take these domains as a feed and run their own matching.
Questions About App Store Monitoring
Which app stores are covered?
Each store sets its own rules for access and reporting, so coverage is confirmed per brand and per store. Start with the stores where your customers download your apps, including regional ones.
Who removes a fake app?
The store does, under its own publishing policy. Managed Takedown prepares the report and the evidence and files it through the store’s process.
Is there a published turnaround for removing a fake app?
No. The store decides when to act under its own process, so Deepinfo doesn’t quote turnaround times or success rates for takedowns.
Tell Us Where Customers Download Your Apps.
We’ll walk through what app-store monitoring and takedown cover for your brand, on a call with our team.